Author: C Space

The CX Balancing Act: Reducing Friction and Increasing Desire

As a Customer Experience leader, it’s easy to feel like you’re pushing a boulder uphill trying to align your organisation around the customer. The reasons are many. CX is still a relatively young field. It’s broad and spans business units and...

Keeping an Ear to the Ground on Travel

Sweltering tubes, stuffy offices and public parks bursting with over-exposed flesh; it must be that time of year again. ‘Where are we going to go?’ My other half quipped after a particularly busy week at work, requiring me to carefully...