Author: Jo Boswell

“I wouldn’t start from here, if I were you….”

A few weeks ago, I had the honour and pleasure of judging the 2020 UK Customer Experience Awards. This was my third year as a judge at this event and I was invited to chair the judging panel for the...

The First LIVE Online Awards: A Judge’s Point of View

Jo Boswell is Founder and Director of Sentio-B and one of CXM Top 25 CX Influencers. Having previously judged three times at the Awards hosted by Awards International and shared her experience at two previous CX awards, Jo was a...

Customers at the Heart of Everything: A Judge’s Perspective

Jo Boswell is Founder & Director of Sentio-B, and one of the UK’s innovative CX consultants. This October she returned to Wembley Stadium to judge at the 2019 UK Customer Experience Awards, where she was impressed with the calibre of...

Pitch Perfect: UKCXA Judge on Finalists’ ‘Innovation’

I recently spent a day at Wembley Stadium. I wasn’t there for a sporting event, but because I had been invited to judge at the 2018 UK Customer Experience Awards, and my office for the day was a corporate hospitality...