Author: Lucy Benton

7 Emails Your E-commerce Store Must Send Out on an Automated Basis

Email marketing has a long history and although we are witnessing the rise of new technology and marketing techniques, it’s not going anywhere. From the moment Ray Tomlinson sent the very first electronic email in 1971, this form of communication has...

Instagram for Business Marketing: 10 Myths You Should Ignore

Instagram is one of the most relevant social media platforms, with more than 800 million users – a big opportunity for organisations looking to grow a large following. Understanding how to direct even a portion of that attention towards your products...