Author: Rory OConnor

AI and Ecommerce Personalisation

Customer Experience is shaping the future of ecommerce. AI is no longer science fiction – it’s real present-day technology and many ecommerce businesses are already using some form of AI to understand their customers better and provide an enhanced CX. 2019...

CX Matters Most in the age of Digital Darwinism

The scalability of online shopping is any retailer’s dream. Any marketer will tell you that a happy and satisfied customer is your best weapon when it comes to success, but the waters are muddy in the online world and the...

Delivering CX…With Your Deliveries

Experience is everything for the digitally empowered customer, and delivering online goods from factory to front door is an integral part of the sales experience.  Getting that delivery function right means frictionless online sales that will ultimately result in a...