Category: Digital Experience

The UAE offers ChatGPT Plus free to all citizens

How is your country promoting the benefits of ChatGPT and other AIs? Some nations talk a big AI game with varying levels of investment. Others do nothing but let the market decide. The UAE is taking a fresh approach. Boldly...

AI Interviews, Human Insights: Discuss Launches “Discuss Now” for Market Research

In a world where global tariffs, shifting regulations, and rapidly evolving consumer preferences are forcing brands to rethink everything from packaging to messaging, speed and precision in decision-making are no longer optional—they’re essential. To meet this challenge, Discuss has launched...

Only 15% want fully digital insurance experience. So why are insurers still pushing it?

While much of the insurance industry continues to race toward full automation, a new survey from Insurity reveals that only 15% of consumers actually want a digital-only insurance experience. The 2025 Digital Experience Index reveals a more nuanced picture of what...

When bots go rogue: the identity crisis of AI agents

SailPoint has unveiled a new report titled “AI agents: The new attack surface”, warning companies of the fast-growing security risks posed by autonomous AI systems. The report reveals that while 82% of organisations already use AI agents, only 44% have...

Frustrated customers are ditching insurers over bad digital experience

Digital transformation may be a top priority for insurers, but for 22% of consumers, it’s still not working. According to Insurity’s 2025 Digital Experience Index, 20% of U.S. policyholders deliberately avoided filing an insurance claim because the process was too...

SAP unveils bold business AI strategy, making intelligence a daily driver of work

At its annual SAP Sapphire conference, SAP SE unveiled a set of innovations aimed at embedding Business AI deep into the workflows of organisations around the globe. The announcements mark a significant evolution in how companies can harness AI, not...

Airship launches no-code tools for real-time, personalised CX

Airship has rolled out two new no-code capabilities, Branching and Custom Views, to give customer experience teams the power to build rich, personalised journeys without writing a single line of code. The updates are part of the Airship Experience Platform...

Marketers are losing their Google Ads signals. Invoca found a way to get them back

Marketers are under pressure to prove what’s working, and Google Ads campaigns aren’t helping. With privacy-first browsing and the slow death of third-party cookies, crucial tracking signals are vanishing. But Invoca says it has cracked the code on what others...

Survey reveals consumers no longer believe what they see online

Confidence in digital spaces is crumbling under the weight of deepfakes, and consumers are sounding the alarm. New research from identity verification firm Jumio reveals that 69% of global consumers now view AI-powered fraud as a greater threat than traditional identity...

Global leaders double down on AI-driven innovation and customer experience

Concentrix has unveiled the results of a survey showing how enterprises are responding to a fast-evolving business landscape shaped by innovation and digital disruption. “Our investments in leading technology, deep expertise, and our fully integrated end-to-end capabilities uniquely position us to...