Category: Digital Experience

Tesla Might Soon Have a ‘Near-monopolistic’ Hold on the Electric Vehicle Market

Tesla is already a leader in the electric vehicle market, but the extent of its advantages in manufacturing may be underestimated. According to a team of Berenberg analysts led by Alexander Haissl, Tesla’s competitors have opted for a “low-risk, low-investment” strategy when it...

What Does Sadiq Khan’s Promise to Turn London into ‘World’s Leading’ Smart City Really Mean?

The London Mayor, Sadiq Khan, has kicked off London Tech Week today (Monday) with grand claims to turn the capital into the world’s leading smart city. Speaking to London’s tech community, Khan outlined his vision to harness the tech innovations being...

German Supermarket Lidl Consolidates Media Buying Into Independent Ad Tech

German supermarket Lidl is one of many marketers looking to simplify its digital ad buying — and get more control over it. Lidl recently consolidated with Adobe demand-side platform TubeMogul to be able to buy, serve and track ads via the...

Why The Adventure Is Just Beginning for Artificial Intelligence

The application of the computational analysis and learning techniques described in previous research, manifest themselves in the form of artificial intelligence (AI). AI represents the ambition to create machines that can think, learn and create solutions to problems with the...

Sadiq Khan Launches London Tech Week Amid Plans to Turn The Capital Into ‘World’s Leading Smart City’

The mayor pledged a new 1.6bn clean tech investment fund for London. Mayor of London Sadiq Khan says he would like to see London become the “world’s leading smart city”, as he launched London Technology Week in the capital. Part of his...

NatWest Launches Digital Centre of Excellence in Bristol

The NatWest Digital Studio will be at the forefront of the bank’s investment in digital for commercial and corporate customers across the UK. NatWest has launched its new digital centre of excellence, which is designed to help commercial and corporate customers...

‘The One To Watch’: Amazon Is Set to Turn the Duopoly Into a Troika

Amazon continues to lurk as the most likely candidate to turn the Facebook-Google duopoly into a troika. That was the overwhelming feeling coming out of the Financial Times’ media conference today in London. The online behemoth’s future emerged as a key...

Intu Launches Revolutionary Digital Screens

A cutting-edge network of screens that revolve between portrait and landscape to keep shopping centre customers entertained is to launch at intu’s popular retail and leisure destinations across the UK. It will be the first time ADI’s innovative Epoch screens have...

What is Microsoft’s Mysterious New DirectReality?

Microsoft has trademarked “DirectReality” ahead of its E3 press event on Sunday, with some hints that this mysterious service might involve holographic apps. The software giant describes DirectReality as “online computer software for holographic applications” and software as a service....

Salesforce Brings Its AI-Powered Einstein to ABM

The audience at the Paris stop of Salesforce’s World Tour got a surprise this morning when Alex Dayon, president and Chief Product Officer Salesforce, unveiled Einstein Account Based Marketing (Einstein ABM). It’s not a product per se, but an orchestration of...